KEY PERFORMANCE INDICATORS (KPIs)

 

The following KPIs are recommended.

 

THE THREE (3) KEYS TO FUTURE SALES SUCCESS

 

1.      Get more customers.

      - See 1: Monthly “New” Customers.

 

2.      Get your customers to spend more.

            - See 2: Monthly “Average Sale”.

 

3.      Get your customers to be active and spend more often.

            - See 3: Monthly “Buying” Customers.

            - See 4: Monthly “Active” Customer Ratio.

 

THE RESULT

 

1.      Increased sales.

      - See 5: Monthly Sales.

 

2.      Increased profit.

            - See 6: Gross Profit %.

 


KEY PERFORMANCE INDICATORS (KPIs)

 

Company:                                                                                                                             

Month:                                                                                                                                  

 


1.             KPI:  Monthly “new” customers                       Goal:

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

Notes:                                                                                                                                   

 

2.             KPI: Monthly average sale (1 ¸ 5)   Goal:      

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

Notes:                                                                                                                                   

 


3.             KPI: “Buying” customers                   Goal:

                (Have bought in the last month)

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

Notes:                                                                                                                                   

 


4.             KPI: “Active” customer ratio                            Goal:

                (Total customers ¸ “buying” customers ¸ 100/1)

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

Notes:                                                                                                                                   

 


5.             KPI: Monthly sales                                              Goal: 

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

Notes:                                                                                                                                   

 



6.             KPI: Gross profit %                                             Goal:

                Responsible person(s):                                                                                      

 

KPI

J

A

S

O

N

D

J

F

M

A

M

J

Monthly

 

 

 

 

 

 

 

 

 

 

 

 

YTD

 

 

 

 

 

 

 

 

 

 

 

 

 

                Notes:                                                                                                                   

 

                        Offer - See events.

                        Contact.